Create a landing page for your contest that details exactly how people. Can enter with a specific URL for each contests terms: Screenshot showing promotion rules on Birchbox Bonus: Include CTAs on the landing pages to capture new visitor information. This viral contest strategy has helped many businesses increase their Instagram following by over 400%.[*] Contest #2: The ‘Partner’ Collaboration (Email) If you’re a relatively small ecommerce business.
Finding it a challenge to gain traction, then you should be partnering with other brands to help boost your email subscribers. Find a partner within your industry. one where the relationship will be mutually beneficial, and of a month Telemarketing list to capture emails. Each partner should be willing to promote the contest throughout the month to their audience and customers. There should also be an agreement on the outcome of the promotion, such as each partner will split email leads.
Back to Birchbox, here’s a great example of a partnership they ran with BuzzFeed. Screenshot showing an ecommerce store “12 Days of Prizes and Surprises” from Dec 1 to Dec 12 drove hundreds of. New email signups per day: Screenshot showing a website The contest does a great job of providing value to their audience. By making it simple to sign up all while driving thousands of new email subscribers to Birchbox, BuzzFeed, and their participating partners.